Roots and Grubs

Old dumpling, new dumpling

Posted by mamster on Friday, February 23, 2007

I love packaging redesigns. I’m sure Laurie has lost count of the number of times I’ve come home and said, “Hey, look, Doritos redesign.” Actually, the most recent one I can think of is Fritos, which Laurie pronounced “retro but not retro enough,” and I concurred.

But I have never seen so radical a redesign as this one. On the left is the old Safeway Select potsticker package, and on the right is the new one. It’s awesome.